Passionate about people, tech, marketing and entertainment. When I agree to do something it is because I believe in it, I don't like to do things halfway.

Ana Guerra

Head of Marketing

Passionate about people, tech, marketing and entertainment. When I agree to do something it is because I believe in it, I don't like to do things halfway.

Ana Guerra is the Head of Marketing at Virtual Venue. She’s a marketing leader specializing in content creation, branding, PR, and events. At Virtual Venue, Ana helps position the platform as the smart event planning hub for major sports organisations, showing how digital twins and map-centric planning can transform everything. Passionate about the intersection of traditional sport and entertainment, Ana is particularly interested in how Virtual Venue’s collaborative tools can be used to design better experiences for fans as well. Previously, she worked with Riot Games and Xbox, where she developed extensive knowledge about the gaming and esports scenes.

Latests 

Ana Guerra

 articles

November 24, 2025

Venue management systems are changing: see how a digital twin for stadiums approach helps event organizers, with the challenges of sports event operations.

November 12, 2025

Meet Virtual Venue at World Football Summit Riyadh, at Malfa Hall, Misk City. See live demos of our digital-twin platform for faster, greener event planning.

October 30, 2025

Discover Virtual Venue 2025, an event planning software trusted by UEFA, FIBA, The FA, CONCACAF, and more. Faster, smarter, and built to deliver world-class events.

September 11, 2025

Discover what Event Asset Management Software is and why it matters in 2025. Learn how connected platforms like Virtual Venue improve efficiency, sustainability, and event success.

August 19, 2025

Virtual Venue joins Leaders Week London 2025 to showcase smarter event planning for sports, eSports, and live entertainment using digital twins, 360° site views, and real-time collaboration.

August 6, 2025

Discover how IoT sensors are transforming crowd management at large events. Learn how real-time data, smart alerts, and digital twins help venues improve safety, reduce costs, and enhance attendee experiences.

June 25, 2025

Explore why sustainability in sports events matters now. See how Virtual Venue helps event organizers reduce emissions through smarter, tech-driven planning.

May 26, 2025

Discover how site visit reporting has evolved in 2025 with Virtual Venue. Learn how to streamline inspections, reduce costs, and increase collaboration for your events.

May 15, 2025

Discover how Virtual Venue is helping reshape sports event planning and operations at World Football Summit Monterrey, as Monterrey prepares for FIFA World Cup 2026.